Blog - page 12

Looking after our marketing interns

Looking after our marketing interns

Last night we attended a great business bash at the Baltic with First Face to Face to celebrate the New year honours. We made lots of new connections and it was good to see many familiar faces too. It was great to see our current intern, Amy and previous…

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Is there a magic formula for good creative?

Is there a magic formula for good creative?

I had a recent conversation with a fellow creative colleague about how the UK has some of the best creative thinkers and innovators. I’ve also seen read lots of interesting blog posts from agency directors and owners on their thoughts on being creative in a…

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How hard is it for small businesses to be ethical?

How hard is it for small businesses to be ethical?

After attending a recent NIBE (North East Initiative on Business Ethics) event at Northumbria University Business School, the theme was ethical business and in particular ethical investing. Lecturers from the University and businesses talked about ethical business practice and there was quite a heated discussion involving…

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Is 2016 set to be the year of video?

Is 2016 set to be the year of video?

Last month eMarketer launched a report suggesting that ad spend on digital display will, for the first time, top the ad spend on search. (Source : The Drum, January 2016). Within digital display, the bulk of the money will be spent on banners and ‘other’, video taking second…

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BeaconHouse Events: It all starts with an idea…

BeaconHouse Events: It all starts with an idea…

Guest blog post from our friend Catherine Coulter at BeaconHouse Events: More and more people are approaching and asking us to invest in their event ideas. That’s where all good events start – good ideas. After that obstacle, we help you apply the mathematics and…

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The secrets to successful Direct Mail – Vicki Stone

The secrets to successful Direct Mail – Vicki Stone

As well as being marketers and designers, we are also consumers (sometimes a little over critical), but nonetheless we consume lots of media. Throughout 2015 I personally collected all our Direct Mail and mailers sent via door drops throughout the year and sorted a massive…

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How we’ve increased Social Value in our business

How we’ve increased Social Value in our business

In June last year we were approached by one of our clients Ingeus to organise and promote a business event around the theme of Social Value. Working in-house as a Marketing Manager last year and with clients I had knowledge of CSR, but it was…

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